Allison Kaye

SB Projects

As the president of SB Projects — a diversified entertainment company that incorporates music, TV, film, technology, and philanthropy divisions — Kaye oversees a staff of more than 50 people, orchestrating with the team the successes of one of the most enviable client rosters in the entertainment industry. She’s spent more than a decade overseeing the careers of global superstars like Justin Bieber, Ariana Grande, J Balvin, and Dan + Shay, continuing to do so with innovation, savvy, and impact.

Career highlights of the past year include SB Projects’ sale of parent company — Ithaca Holdings LLC to the South Korean conglomerate HYBE — the home of K-Pop heavyweights BTS — for more than $1 billion, making SB Projects one of entertainment’s leading companies led by women. In addition, she has been instrumental during COVID in helping clients continue to create and perform and has supported the launch of numerous new chart topping music while being the architect of the meteoric launch of the career of The Kid Laroi into pop-culture and mainstream entertainment. She is known as an incredible mentor and inspiration to those entering the industry and it is her savvy leadership and incredible marketing eye that has kept the company and its clients at the top.

Amidst a successful career, Kaye is an active mother of three. She received a B.A. in Political Science from Lehigh University and a JD from Duke University School of Law.

My Sessions

The Evolution of the Digital Landscape in Shaping the Entertainment & Tech World

Wedge Room

Artists and entertainers have varying ways of embracing their influence in the digital sphere, with the number of media platforms creating new opportunities for connection and promotion. In this breakout session, panelists will explore the role of the digital landscape on influencers and content creators including how media shaped the artists’ success and expanded their influence. Representing […]