Co-Founder and Managing Partner | Greycroft

Dana Settle is a Co-Founder and Managing Partner at Greycroft. As a member of Greycroft’s management committee, she is responsible for the firm’s operations, investment strategy, and vision. Dana is on the investment committee for all Greycroft funds and has been involved in all phases of Greycroft’s growth.
Dana’s active investments include Acorns, Anine Bing, Avaline, Bird, Citizen, Cloud Paper, data.ai, Goop, HamsaPay, Happiest Baby, Merit Beauty, Mountain Digital, Pacaso, Seed Health, Tapcart, Thrive Market and Versed. Her notable exits include Bumble (IPO), Maker Studios (acquired by Disney), Pulse (acquired by LinkedIn), The RealReal (IPO), Trunk Club (acquired by Nordstrom), and WideOrbit (interest sold to company management).
Dana is a board Director to IMAX Corporation and serves as the Chairperson of Powered Brands, a consumer brands-focused SPAC she co-founded with serial entrepreneur Katherine Power. She is a founding member of the non-profit Baby2Baby.org and the female mentorship collective, All Raise. She is also a member of the Fast Company Impact Council and a Board Director of the National Venture Capital Association.
Prior to Greycroft, Dana spent several years as a venture capitalist and advisor to startups in the Bay Area, including six years at Mayfield, and investment banking at Lehman Brothers.
Dana holds a BA in Finance and International Studies from the University of Washington and an MBA from Harvard Business School.

My Sessions


Closing Main Stage – Meeting the Moment: Why the Time is Now for Women Founders

Despite increased awareness about the funding gap faced by women entrepreneurs, a new analysis of venture data from PledgeLA shows that funding to women-led companies continues to decline. Join Annenberg Foundation Executive Director Cinny Kennard, Greycroft co-founder and managing partner Dana Settle, Katherine Power, Founder and CEO of Merit Beauty, Versed, and Co-Founder of Clique […]